Privacy Policy

Effective Date: 24 March 2026
EK Wear (“we”, “our”, “us”) is committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains how we collect, use, store, and disclose personal information when you interact with our website, team, or services.

1. What is Personal Information?

Personal information means any information that can identify an individual. This may include:

  • Name 
  • Email address Phone number
  • School name and role/title (e.g. Year Coordinator, Principal, Admin staff)
  • Postal or billing address
  • Order details, design requests, or enquiries
We may also collect any additional information you choose to provide when communicating with us.

2. How We Collect Personal Information

We collect personal information in a variety of ways, including:


  • Directly from you via phone calls, email, or forms
  • Through enquiries made on our website (ekwear.com.au)
  • From school staff during sales or telemarketing communication
  • Through CRM systems used to manage school contacts and enquiries
  • From third-party referrals or publicly available school contact information

We may also collect technical information such as website usage data and cookies..

3. Why We Collect Your Information

We collect and use personal information to:


  • Respond to enquiries about school leavers wear and uniforms
  • Provide quotes, product information, and design options
  • Manage school accounts and communication
  • Coordinate sampling, production, and order fulfilment
  • Improve our products, services, and customer experience
  • Conduct legitimate marketing and outreach to schools

We may also collect technical information such as website usage data and cookies..

4. Use and Disclosure of Information

We do not sell personal information.
We may disclose personal information to:

 

  • Internal EK Wear staff and sales representatives
  • Manufacturing and production partners
  • Delivery and logistics providers
  • Service providers who support CRM, email, and website systems

Where required, we will take reasonable steps to ensure third parties handle personal information securely and in accordance with privacy laws.

5. Marketing and Communication

We may contact schools and staff regarding:

 

  • School leavers wear programs
  • Product updates and brochures
  • Seasonal offerings and design options

You may opt out of marketing communications at any time by contacting us.

6. Storage and Securityand Communication

We take reasonable steps to protect personal information from:

 

  • Misuse
  • Loss
  • Unauthorised access
  • Modification or disclosure

Information may be stored electronically in secure CRM systems and business platforms.

7. Access and Correction

You may request access to personal information we hold about you and request corrections if it is inaccurate or out of date.

To request access or correction, please email us at [email protected]

8. Cookies and Website Analytics

Our website may use cookies and analytics tools to:


  • Understand website traffic and user behaviour
  • Improve website performance and user experience
  • Support marketing and advertising effectiveness
You may disable cookies through your browser settings, however this may affect website functionality.

9. Overseas Disclosure

Some service providers (such as website hosting, CRM, or email systems) may store or process data outside Australia. Where this occurs, we take reasonable steps to ensure data is protected.

10. Data Retention

We retain personal information only for as long as necessary to:


  • Provide services
  • Meet legal or accounting requirements
  • Maintain business records

11. Complaints

If you have any concerns about how your personal information is handled, please contact us and we will respond within a reasonable timeframe.

12. Contact Us

13. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.
Top
Scroll to Top